Active Ingredient at Primary Spring Break – 2nd May 2013

A search for Active Ingredient Nottingham on Google


Active Ingredient are showing a small screen based installation as part of Primary’s Spring Break event.

Active Ingredient are in the process of reviewing their pioneering
artwork that has been merging art, science and technology since 1996.
They are in the process of raising funds to create a book, digital
archive, retrospective exhibition and series of public seminars based
around their work during 2014.  As part of this process Rachel Jacobs,
one of the founders of the artist collective, has been searching
references on Google to the artist collective and a selection of their
artworks.  These are documented as a Power Point slide show and shown
alongside her favourite flyers. She didn’t know Tom Cruise featured in
Active Ingredient’s work until now.

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